Server-side Meta Pixel + Conversions API for Webflow

Track every conversion.
Beat ad blockers.

PixelEngine adds server-side Meta CAPI to your Webflow site in minutes. No code, no developers. Recover 30-40% of lost conversions from iOS 14.5+ and ad blockers.

Start 7-day free trial$14.99/mo per site ยท Cancel anytime
9-10/10
Event Match Quality
30-40%
More conversions tracked
2 min
Setup time
17
Standard Meta events

Everything you need. Nothing you don't.

One Webflow extension replaces your agency's pixel setup, Google Tag Manager, and server-side CAPI proxy.

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Server-side CAPI

Every event is sent both client-side AND server-side with shared event IDs. Meta deduplicates automatically.

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Auto form detection

Webflow forms fire Lead, Contact, or Subscribe events automatically when submitted. Zero config.

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Ecommerce auto-tracking

Webflow Ecommerce sites get ViewContent, AddToCart, InitiateCheckout, and Purchase out of the box.

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PII hashing

Email, phone, name, and address are auto-captured from forms and SHA-256 hashed before reaching Meta.

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Bot filtering

30+ crawlers, social unfurlers, and headless browsers are automatically excluded from analytics.

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Consent-aware

Respects Webflow Privacy, Cookiebot, OneTrust, and GPC. No events fire without consent.

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Multi-pixel support

Track to multiple Meta Pixels, each with its own CAPI token. Perfect for agencies.

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Visual element tagging

Click any element in the Designer, assign an event. No CSS selectors to type.

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fbq() hijacking

Existing fbq('track', ...) calls in your custom code automatically get a CAPI counterpart.

Live in 3 steps

1

Install the app

Add PixelEngine from the Webflow Marketplace. Connect your Webflow account with one click.

2

Add your Pixel + Token

Enter your Meta Pixel ID and CAPI access token. We walk you through where to find them.

3

Publish your site

PixelEngine injects the tracking script automatically. Publish and events start flowing.

Simple pricing

One plan, everything included. 7-day free trial.

Monthly
$14.99/mo
per Webflow site
Start free trial
2 months free
Yearly
$149/yr
$12.42/mo ยท billed annually
Start free trial

7-day free trial on both plans. Cancel anytime.

FAQ

What is server-side CAPI and why do I need it?+

Meta's Conversions API sends events from your server, not the visitor's browser. iOS 14.5+ privacy changes and ad blockers can't block server-side data. Without CAPI, you're likely missing 30-40% of your conversions.

Do I need to write any code?+

No. PixelEngine is a Webflow Designer Extension. Everything is configured visually from inside the Designer. No custom code, no GTM, no developers needed.

How does it avoid double-counting?+

Every event gets a shared event_id on both the browser pixel and CAPI server event. Meta's deduplication sees the matching ID and counts them as one.

Is this GDPR compliant?+

PixelEngine respects your site's consent signals automatically: Webflow Privacy, Cookiebot, OneTrust, and GPC. No events fire without consent. All PII is SHA-256 hashed.

Can I track multiple Meta Pixels?+

Yes. Add as many pixels as you need, each with its own CAPI token. Common for agencies tracking to both their own and their client's pixel.

What happens after the trial?+

You'll be charged the plan rate. Cancel anytime. Your tracking stays active until the end of the billing period.

Stop losing conversions today

Install PixelEngine, set up in 2 minutes, and start seeing the conversions iOS 14.5 and ad blockers have been hiding.

Start 7-day free trial